Niche Hobbies Make A Great Niche Sites. Writers frequently forget about their hobbies and interests when brainstorming specific niches and marketing concepts. Nevertheless, I have found activities are a productive source of specific niches.
Throughout my workshop on discovering your niches at Content Connections, several of the writers were having a hard time finding a specific niche that they felt fired up about and could see the possibilities till I asked what they liked to do in their extra time.
Without stopping working, their faces illuminated and their notepads were rapidly loaded with market concepts.
Best Hobbies to Use!
- Piano for all
- Singorama – Essential Guide To Singing
- Laserless Tattoo Removal
- Master Mentalism & Magic Tricks!
Niche Hobbies Meaning. What Are Niche Hobbies?
If you want to create a website related to your hobbies that is called niche hobbies. It could be anything but just related to any of your hobbies or you want to convert your hobbies into a website or blog to help other people to benefit from this and utilize your hobbies into another form of business or just want to gain knowledge related to any hobbies.
Here are 5 reasons hobbies are terrific content marketing niches:
- Hobbies are normally different from an author’s journalism clients. To help in reducing disputes of interest, I constantly advise that writers focus their content marketing writing in a different niche than their journalism outlets. However, given that a lot of our knowledge is in the areas we have numerous clips in, it can be challenging for writers to find a brand-new topic that they also have proficiency in. Hobbies resolve this problem.
- Writers are typically very passionate about their hobbies. The majority of people (if not all) just spend their leisure time on things that they like. So, if an author can find a hobby that equates to content marketing then the majority of the time they are more motivated to find market concepts so they can write about a topic that they really enjoy learning more about. And I typically find that I do my finest work when I am blogging about something that I care about.
- Hobbies are typically very narrow in focus. Among the most significant difficulties writers have when finding markets for their specific niches is that their specific niche is too big. Health, finance, or parenting is too broad. But typically hobbies are narrower in focus. At one of my sessions at Client Connections, a writer created a specific niche of “leisure soccer for middle age ladies” that was a great niche. And I provided her first pump because it was a very specified and a great specific niche.
- You are often the audience yourself for hobby-associated niches. The soccer player selected the niche because she was in her 40’s and loved to play soccer on the weekend in a league. In addition to her enthusiasm and experience, she was likewise the target audience for the companies she was targeting. She comprehended first-hand the issues that female soccer players have as well as knew precisely what products both she and her colleagues bought for their hobby.
- Fewer writers approach hobby-related business. Large companies, Fortune 500 companies, and other companies in popular niches are frequently overrun with certified writers. But I feel very positive that the head of content marketing for ladies’ soccer products or roller derby skates doesn’t have a pile of writer’s resumes on her desk. You will have fewer competitors at these companies and more chances to stand apart.
Thinking about that I am already the full-time marketing guy at Help Scout, a B2B software start-up, and the sole author of a blog site approaching 30,000 newsletter customers, you might say that I do not have much time left for numerous side jobs on my lazy Sunday afternoons.
Anything I do spend time on, therefore, needs to produce a fantastic return on time invested.
You might be amazed to hear that specific niche sites (or “authority sites” if you choose a grander scale) are in fact a fantastic method to supplement your freelance (or full-time) earnings, as long as you prevent a couple of typical mistakes that I believe everybody has actually made at some time in their career.
From where I’m sitting, the single biggest issue is the confusion in between keyword/traffic volume and purchase intent– in other words, the all too real truth that not all traffic is produced equal.
This problem is usually relieved by developing a site focused on a single, profitable hobby.
Hobbies work well for specific niche sites for a range of factors, which I’m going to describe listed below.
What Makes Hobby Sites Work?
Niche Hobbies. Unlike lots of other keywords out there, hobbies draw in people with the inclination to buy and search for products. This makes hobby sets that are set up in a blog site/ eCommerce hybrid design ideal choices for an affiliate site.
A few of my favorite folks in SEO tend to miss this bit of recommendations. I’ve seen people suggest certain keywords due to the fact that of volume and low competition, however, the plan to generate income is often left as much as methods I don’t like (ads and making crappy info products).
With hobbies, however, you can offer quality goods and services as an affiliate and assist people to select the very best product for them, and assist newbies to get going with a fascinating side activity; no spammy Clickbank products required.
Qualifying a Hobby.
While most of us recognize that a great hobby will be one with an irrationally enthusiastic audience who are head over heels in love with the activity, the analysis can not end there. Now you can turn this into Niche Hobbies
The key to discovering a successful hobby is to determine an activity that restricts user involvement to those with an abundance of discretionary earnings.
In other words, choosing out activities that include far more “purchasing” hobbyists over onlookers and “details seekers”, who are the equivalent of window buyers in the online world. In this regard, I discover that it is better to target activities that interest post-college adults and baby boomers.
I likewise require to alert you about your brand-new arch-enemy ought to you be intrigued in structure hobby sites: geeks and geeks.
As a man that loves his video games (my Super Nintendo is still attached), you will likely never see me building a website about computer games.
Why Niche Hobbies stops working as a rewarding hobby for a variety of reasons, but the # 1 factor is that it is a space controlled by geeks and nerds.
Allow Me to Explain Why I Wouldn’t Begin a Gaming Site:
- Geeks and geeks know how to establish sites. Because that’s the case, they are the most likely to take their illogical passion online, which is why it’s almost difficult to compete with the limitless amount of video gaming, tech, and other geeky hobby sites that have existed for 10+ years.
- For video gaming specifically, while adults do play computer games, the target market is too crowded with young people who do not have enough discretionary income. It is for this factor why numerous games are pirated: broke high school kids don’t wish to pay for things, so they will not.
- Purchase intent for video games isn’t as direct as lots of other hobbies. That is, players are often window shoppers, and while they might check out a gaming associated site for reviews and news, they usually currently understand how to utilize Amazon, so why would they pertain to your site to buy?
It’s the same factor why you won’t see me attempting to promote almost any marketing products from Clickbank– not just do these products generally draw, however, every Warrior Forum dweeb ever has actually attempted setting up an evaluation site for the leading sellers, padding them in the search engine result with 10,000 shady backlinks.
Non-internet hobbies, non-business hobbies, and non-geeky hobbies are often broad open for this very factor: in spite of their passionate following offline, there are fewer people with the skills (or the motivation) to set up a site around these interests.
How to Find a Great Hobby And Best Niche For Website
Besides browsing Wikipedia’s giant list of hobbies (just remember who connected you;-RRB-), one of the finest methods to find fascinating hobbies online is through a method I call “thread fishing.”.
A “thread” is merely another term for a topic on a message board. Utilizing multi-interest sites like Reddit and Quora, I’ve browsed, browsed, and noted a substantial number of intriguing hobbies.
The very best part is that the actions frequently consist of vote tallies, numerous of these threads will reveal you a typical pattern of which hobbies are really popular, all before you do any keyword research.
Take, for example, this thread on Reddit’s AskWomen page, which asks the girls about what hobbies they are really emotionally bought.
You will not discover any normal marketing rubbish here, just genuine, interesting hobbies outside of the tech/geek area that might be more fantastic sites. Here are just a couple of I discovered fascinating:
Niche Hobbies List
Top 10 Niche Hobbies
- Rock climbing (the equipment is expensive).
- Pole dancing (get ”em!).
- Adult intramural sports (handball, kickball, tennis, etc.).
Technology niche hobbies
list of niche hobbies
… which’s all from one thread, which just asked a little section of a site and just generated responses from ladies!
You’ll discover just as many interesting actions from other threads that ask guys, such as bike maintenance, stogies, and blacksmithing (you need to see all the products on Amazon, I was surprised).
When you’ve assembled a list of some noteworthy topics, it’s time to ask yourself the following questions:
- Exist a large selection of products you can examine and go over?
- Does the hobby lend itself to “greater rate, lower volume” purchases?
- Are there affiliate programs with good commissions?
- Are people currently generating income? (note: this also indicates any eCommerce competitors).
- Could you compose (or pay to outsource) 50 articles on the subject?
If you can answer yes to these, you’re looking good. To clarify for # 4, what I suggest is that even if there aren’t any good affiliate examples, if you can find solid eCommerce sites ranking for this hobby (and affiliate programs offered through Amazon or other sources), you need to still be excellent to go.
Most Popular Niche Hobbies
- Health and Fitness
- Make Money Online
- Home and Garden
- Real Estate
- Recreation and Fun
- Food and Drink
- Interests and Attractions
- Business, Job, and Career
Building a Great Hobby Site for Affiliate Sales.
The common hobby site will not function as your basic blog (though you can definitely develop them on WordPress). While folks like Tom and myself provide valuable ‘how-to’ material without any strings attached, hobby sites can be far more aggressive in pressing products, due to the fact that enthusiasts are actively looking for products to buy.
That stated, normal blog posts still work well to break up the pattern and bring in attention. Think of a rock-climbing site with a post about “50 Breath Taking Rock-climbing Photos,” a post that also linked to a few of the gear in each photo.
Or how about a post on “30 Creative Woodworking Projects that Will Amaze You”? Again, it’s BuzzFeed-style material to supplement your other more affiliate-heavy articles.
With a nice mix of your more vanilla blog material and eCommerce style evaluation content, a hobby site will have articles that serve as entry points (interesting posts) and articles that power affiliate sales.
Here are a couple of other essential guidelines to living and pass away by for a hobby site:
- Evaluation posts are king: Review posts are a known affiliate strategy, however, they are king when it concerns long-tail look for hobby sites. Again, choosing a non-geeky subject will do you marvels here. There are countless evaluations for terms like “BlueHost evaluation”, but how many of people do you believe are examining particular mixers, types of saws, or glass blowing toolkits?
- Affiliate link images & usage buttons: Buy now buttons are quite slimy on a blog site unless it’s a sales page, however, on a hobby site no one will care. In fact, if they wish to buy, it will just make things simpler! Likewise make certain to be photo-heavy on a hobby site, as enthusiasts like images of what they take pleasure in.
- Contrast posts do really well: Spending the time to scour the web and find the very best products for a specific keyword (ie, “best yoga mats”) will serve you † so well on a hobby site. Read lots of reviews and actually get a sense of what people love about a product, what faults it might have, and how it compares to other products. After expanding a couple of these particular products, produce a roundup, and choose a winner!
- Email still works: Affiliate site or no, list structure is still necessary. They can also be used to promote vacation sales or hot times of the year (for seasonal hobbies), not to mention the truth that you can produce direct email projects for product contrasts, as discussed above.
Niche Hobbies. While you might never get to Digital Photography School levels (the lord of all hobby sites) with your niche site, just bear in mind that there are plenty of non-geeky hobbies out there just waiting for a webmaster to create a site worth going to!
Gregory Ciotti is the marketing strategist at Help Scout, the undetectable e-mail management software for online entrepreneurs who like looking after clients. Get more content from Greg on the Help Scout blog.